Peter Moloney has been CEO of Loyalty Builders since 2015. Loyalty Builders’ analytics-as-a-service is specifically designed to bring low-cost, high-impact predictive customer intelligence into the marketing processes of retailers, distributors, and DTC brands. Prior to Loyalty Builders, Peter was CEO of Ideabank, a marketing services provider, and has held executive positions in marketing, business strategy, and investment for several large software companies and clients specializing in data and analytics.

Maggie has built her business development career on the cutting edge of technology and has been launching products and companies in digital media and advertising technology for over 15 years. She is also an independent consultant and a lecturer in Marketing at Rice University in Houston. Maggie’s previous roles include VP, Publisher Solutions at Connatix, the leading native video monetization and syndication platform and Global Marketing & Operations Director for The Economist Group. Maggie graduated with distinction from the University of Rochester with a BS in Mechanical Engineering and received her MBA from the University of Chicago with concentrations in Finance, Marketing and Economics.

In his role as vice president of development and CTO, Brian Jenkins is responsible for the technology infrastructure at Loyalty Builders. Jenkins has more than 20 years of technology. Prior to joining Loyalty Builders, Jenkins was the director of development and chief architect at Newmarket International where he produced an application development system for Windows which was used to create Delphi, the most widely used group sales system for the hospitality industry. In the early 1990s, he wrote the first Windows graphical report writer for the award-winning EIS product — Forest & Trees — by Channel Computing. Jenkins received his B.S. in Computer Science from San Francisco State University and is a Microsoft Great Plains Certified Integration Developer.

As vice president of technical services, Bill Vorias is responsible for delivering predictive analytics and marketing insights to our customer base. For several customers, his team of database experts, mathematicians and marketing specialists also handle many aspects of campaign execution. Vorias has worked in numerous industry verticals, from insurance and casualty to the gaming industry, so he is able to bring a remarkable combination of statistics and marketing skills to our customers’ marketing efforts. Vorias hold a B.S. in interdisciplinary mathematics with a concentration in statistics from the University of New Hampshire as well as having considerable graduate-level work in statistics.

As the Director of Marketing for Loyalty Builders Kerri is the lead marketing ninja for all aspects of strategy, planning and execution of marketing and sales programs.

Prior to Loyalty Builders, Kerri was the Director of Marketing at Planet Fitness partnering with 150+ franchisees and marketing teams to develop marketing strategies focused on driving new business to 2000+ locations. She also has worked at Timberland for 15 years. During her tenure at Timberland she held multiple roles varying from retail and wholesale marketing to field sales. Kerri’s strengths are leading teams to develop measurable marketing campaigns that impact revenue growth, increase client retention and delivering results that exceed expectations.

As director of account services, Irena is responsible for supporting our customers in their direct marketing efforts. She works with customer teams to develop innovative approaches utilizing marketing analytics to increase sales volume from existing customers through multiple channels including print, email, call centers and sales reps. Irena is an entrepreneurial problem solver with 15+ years of global experience in leading cross-functional teams in customer analytics, customer retention, international operations, database marketing, mergers and acquisitions. Prior to joining Loyalty Builders Irena worked with or for companies like Irving Oil, Hewlett Packard, Procter & Gamble, Dunkin’ Donuts, Ford, Chevron, Gulf Oil, Super Valu, and LL Bean. She holds a B.S. in Business Administration from the University of Latvia and an MBA from Babson College.

In his role as chief mathematician, Dr. Meeker is focused on the development of Loyalty Builders’ mathematical models. Dr. Meeker’s academic research involves the application, adaptation, or development of mathematical tools within collaborative investigations of social, financial, biological, and physical systems. In 1991 he became a member of the Climate Change Research Center at the University of New Hampshire (UNH) where he was responsible for the mathematical and statistical components of the Center’s paleoclimate and atmospheric chemistry investigations. Dr. Meeker joined the UNH mathematics faculty in 1971 and served as chair of the mathematics department in 1990 and 1991. He has been a visiting professor at various universities in the UK, Scotland, Brazil and Australia and previously served as a member of the Rutgers University mathematics department. Dr. Meeker has also authored and co-authored over 85 peer-reviewed publications. Previously a rider on the rodeo circuit, Dr. Meeker received a Ph.D. in mathematics from Stanford University.